Plume’s WiFi Now Social Media Post

My Role: Senior Visual Designer at Plume

Plume’s “WiFi Now” social campaign needed strong visuals that could simplify technical product features and inspire interest from tech-savvy homeowners and property decision-makers. The challenge was creating social content that felt modern, easy to understand, and engaging enough to motivate action.

Solution: I designed a clean visual system using simplified device illustrations, bold typography, and a standout color palette that aligned with Plume’s brand. Each asset highlighted key benefits like faster speeds, smarter performance, and reliable connectivity. The graphics were also designed to guide users toward scheduling a meeting with one of our product managers to learn more about enhancing internet experiences in multi-dwelling units.